The Music Industry vs Social Media
The year 2018 has been full of extreme highs and lows. From losing some of our greatest Black pioneers such as Aretha Franklin, Yvonne Staples (The Staples Singers), Dennis Edwards (The Temptations) and Craig Mack, to history being made by Beyoncé being the FIRST, African American woman to headline Coachella. We also lost artists like Mac Miller and XXXTentacion. Through these highs and lows, the question has been posted: Are artists truly shining their light, being passionate about their craft or, are they just trying to be seen? Social media is the engine for most promotion, especially, for starving artists on the come up. Artists use their platform to put their best foot forward, and at times, it doesn’t seem to be taken seriously. It’s no secret that technology and social media are responsible for this microwaved society, making audiences accustomed to inessential art. Trolling is the epitome of money making schemes for microwaveable gimmicks, but also the ...
